BT shelves Phorm’s Web usage monitoring for ads LONDON — British telecommunications provider BT PLC is indefinitely shelving plans to target online advertising to individual customers by using Web monitoring techniques that have drawn privacy complaints. BT announced this week that it had no immediate plans to deploy Phorm Inc.’s Webwise ad-targeting system for BT’s 4.8 million [...]
BT shelves Phorm’s Web usage monitoring for ads LONDON — British telecommunications provider BT PLC is indefinitely shelving plans to target online advertising to individual customers by using Web monitoring techniques that have drawn privacy complaints.
BT announced this week that it had no immediate plans to deploy Phorm Inc.’s Webwise ad-targeting system for BT’s 4.8 million [...]
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