Voted
1
Prne
July 1st, 2009
CAMBRIDGE, Massachusetts -
Given the growing interest by operators in smartphones, intensified competition among vendors, and the greater potential for growth in Latin America compared with other regions, the region’s smartphone segment will represent an opportunity of 150 million handset units over the next five years — 48 million handsets units in 2014 alone, according to a new report from Pyramid Research (www.pyr.com), the telecom research arm of the Light Reading Communications Network (www.lightreading.com).
Smartphones in Latin America: Big Opportunities for Operators and Suppliers examines the potential for growth in Latin America’s smartphone market, as well as the factors driving this trend, by analyzing operators’ and vendors’ strategies. The 14-page report provides Pyramid Research’s five-year forecast on smartphone adoption in Latin America and looks at vendor positioning, focusing on three cases, Nokia, Research in Motion, and Apple, while also examining relevant moves by operators and the strategies of the major handset vendors in the market, including marketing campaigns and bundles. Download an excerpt of this report here: www.pyramidresearch.com/downloads.htm?id=5&sc=PR070209_INLA1.5. Handset Forecasts are also available for 18 markets in Latin America, tracking handset sell-through by technology, feature set, price tier, and vendor, providing market share for 5 to 6 vendors per country. Learn more here: www.pyr.com/mhfcst.htm.
The smartphone segment will become one of the most important sources of data revenue growth over the next five years in Latin America, notes Omar Salvador, Senior Analyst at Pyramid and author of the report. “The market is still in its infancy, representing only 3 percent of total handset unit sales in 2008; globally the figure was 12 percent,” he says. “However, Pyramid predicts the segment will grow from 7 million smartphones sold in 2009, representing 5.4 percent of total handsets sales, to 48 million in 2014, or 30 percent of the total,” he adds.
“Given that Latin America’s mobile subscriber growth rate declined from 24 percent in 2007 to 19 percent in 2008, operators are more interested than ever in increasing their ARPS and encouraging smartphone uptake is an excellent approach to reaching that goal,” Salvador says. “Vivo, the leading player in Brazil, recently highlighted how crucial the smartphone base is to its data revenue growth, while smartphone vendors are stepping up competition in the region with aggressive tactics, including handset bundles, new models, expanded entry-level portfolios, and close cooperation with operators,” he adds.
If competition intensifies among vendors and operators, service bundling becomes more aggressive, the prices of entry-level smartphones fall below US$100, and touchscreen phones become available in the midlevel price category, Pyramid believes smartphones can capture up to 39 percent of total handsets sales in 2014. “These growth drivers, supported by the growing 3G availability in Latin America, will push the Latin American smartphone market up toward the global average of smartphone handsets as a percentage of total handset sales,” concludes Salvador.
Smartphones in Latin America: Big Opportunities for Operators and Suppliers is part of Pyramid Research’s Latin America Telecom Insider report series. Telecom Insiders are packed with trend analysis, industry best practices, market sizing and forecasting, competitor analysis, and case studies, providing you information you can leverage to make better business decisions.
Download an excerpt of this report here: www.pyramidresearch.com/downloads.htm?id=5&sc=PR070209_INLA1.5. This report is priced at US$595 and can be purchased online here: www.pyramidresearch.com/store/ins_la_090623.htm?id=5&sc=PR070209_INLA1.5 or by contacting Jeff Claudino via email at claudino@pyr.com or telephone at +1-619-229-9940.
About Pyramid Research
Pyramid Research (www.pyr.com) offers practical solutions to the complex demands our clients face in the telecommunications, media and technology industries. Our analysis is uniquely positioned at the intersection of emerging markets, emerging technologies and emerging business models, powered by the bottom-up methodology of our market forecasts for over 100 countries-a distinction that has remained unmatched for more than 25 years. As the telecom research arm of the Light Reading Communications Network, Pyramid Research works with Heavy Reading, providing the communications industry’s most comprehensive market data, trusted research and insightful technology analysis.
About Light Reading
Founded in 2000, Light Reading (www.lightreading.com) is the leading online media, research, and focused event company serving the US$3 trillion worldwide communications market. Lightreading.com is the ultimate source for technology and financial analysis of the communications industry, leading the media sector in terms of traffic, content, and reputation. Light Reading’s research arms, Heavy Reading and Pyramid Research, provide the most comprehensive communications research, market data, and technology analysis in close to 100 markets around the world. Light Reading produces nearly 20 targeted communications events including TelcoTV, Ethernet Expo New York and Ethernet Expo London, The Tower Summit @ CTIA, and Optical Expo, as well as focused one-day events tailored for cable, mobile, and wireline executives. Light Reading was acquired by United Business Media in August 2005 and operates as a unit of TechWeb.
About TechWeb
TechWeb (techweb.com/aboutus), the global leader in business technology media, is an innovative business focused on serving the needs of technology decision-makers and marketers worldwide. TechWeb produces the most respected and consumed media brands in the business technology market. Today, more than 13.3 million* business technology professionals actively engage in our communities created around our global face-to-face events, Interop, Web 2.0, Black Hat, and VoiceCon; online resources such as the TechWeb Network, Light Reading, Intelligent Enterprise, InformationWeek.com, bMighty.com, and The Financial Technology Network; and the market leading, award-winning InformationWeek, TechNet Magazine, MSDN Magazine, and Wall Street & Technology magazines. TechWeb also provides end-to-end services including next-generation performance marketing, integrated media, research, and analyst services. TechWeb is a division of United Business Media, a global provider of news distribution and specialist information services with a market capitalization of more than US$2.5 billion.
*13.3 million business decision-makers: based on number of monthly connections
About United Business Media Limited
UBM (UBM.L) focuses on two principal activities: worldwide information distribution, targeting and monitoring; and, the development and monetization of B2B communities and markets. UBM’s businesses inform markets and serve professional commercial communities — from doctors to game developers, from journalists to jewelry traders, from farmers to pharmacists — with integrated events, online, print and business information products. Our 6,500 staff in more than 30 countries are organized into specialist teams that serve these communities, bringing buyers and sellers together, helping them to do business and their markets to work effectively and efficiently. For more information, go to www.unitedbusinessmedia.com.
Press contact: Jennifer Baker +1-617-871-1910 jbaker@pyr.com
Source: Pyramid Research
Jennifer Baker, +1-617-871-1910, jbaker at pyr.com
Filed under Business, Media, Surveys / Polls / Research, Technology, Telecommunications, Telecommunications Equipment, Wireless Communications | Tags: Analysis, Cambridge, France, India, Massachusetts, Netherlands, Pyramid Research, United Kingdom | Comment Below
Related Press Releases Connectivity Becomes Major Contributor to Mobile Revenue Growth in Mexico, Finds PyramidSeptember 21st, 2009 CAMBRIDGE, Massachusetts -
Data services in Mexico will grow to represent 25 percent of the total market in 2014 from 15 percent in 2009, as connectivity becomes one of the most dynamic contributors to total mobile revenue growth in the coming years, according to the latest report from Pyramid Research (www.pyr.com), the telecom research arm of the Light Reading Communications Network (www.lightreading.com). Communications Markets in Mexico offers a precise, incisive profile of the country's converged telecommunications, media, and technology sectors based on proprietary data from our research in the Mexican market. Mobile Data, Broadband to Drive Guatemala's Telecom Growth through 2014, finds PyramidSeptember 9th, 2009 CAMBRIDGE, Massachusetts -
The telecommunications market in Guatemala is expected to grow at a CAGR of 5.3 percent over the next five years, reaching US$2.8 billion in 2014, with mobile data, broadband, and pay-TV leading the expansion, according to the latest report from Pyramid Research (www.pyr.com), the telecom research arm of the Light Reading Communications Network (www.lightreading.com). Communications Markets in Guatemala offers a precise, incisive profile of the country's converged telecommunications, media, and technology sectors based on proprietary data from our research in the Guatemalan market. U.S. Telecom Market to Reach US$406 Billion in 2014 as Mobile Data Surpasses Fixed Voice, Finds Pyramid ResearchAugust 23rd, 2009 CAMBRIDGE, Massachusetts -
The U.S. communications market will reach US$406 billion in 2014 as mobile data revenue climbs to US$94 billion, surpassing fixed voice (PSTN + VoIP) during the forecast period, according to the latest report from Pyramid Research (www.pyr.com), the telecom research arm of the Light Reading Communications Network (www.lightreading.com). Europe's Smartphone Growth is at Risk, finds Pyramid ResearchAugust 16th, 2009 CAMBRIDGE, Massachusetts -
Although smartphone sales in Europe are still growing, market participants must act now to minimize the recession's impact on smartphone sales and position smartphones for post-recession growth, according to a new report from Pyramid Research (www.pyr.com), the telecom research arm of the Light Reading Communications Network (www.lightreading.com). Europe's Smartphone Market: Sustained Growth Is at Risk examines the impact that the economic downturn will have on European smartphone sales in the short and medium term, offering guidance to smartphone market participants on how to mitigate the effects of the economic slump and prepare for post-recession growth in Europe. Frost & Sullivan: Russians Willing to Pay Most for Smartphone-based Navigation and TelematicsJuly 21st, 2009 LONDON -
The nascent Russian navigation and telematics market is witnessing a reversal of trends, with global positioning system (GPS)-enabled smartphone technology gaining ground over traditional portable navigation devices (PND). In 2009, the smartphone-based navigation market already exceeded 350,000 units sold in Russia, while the PND market failed to register even half that amount. Mobile Broadband Adoption Drives Chile's Market Growth during Next Five Years, finds Pyramid ResearchJuly 16th, 2009 CAMBRIDGE, Massachusetts -
The Chilean telecommunications market will grow at a CAGR of 6.6 percent over the next five years for a total of US$6.4 billion in 2014, mainly due to the increasing penetration of mobile services and the adoption of mobile Internet services including data cards and mobile browsing, according to a new report from Pyramid Research (www.pyr.com), the telecom research arm of the Light Reading Communications Network (www.lightreading.com). Communications Markets in Chile offers an incisive profile of the country's converged telecommunications, media, and technology sectors based on proprietary data from our research in the Chilean market. Mobile Video Service Subscriptions to Grow Five-Fold by 2014, Pyramid Research SaysJune 3rd, 2009 CAMBRIDGE, Massachusetts - The global number of users paying for mobile video services will grow five-fold from 2008 to 2014, surpassing 534 million, with a substantial proportion of mobile net additions coming from emerging markets, according to the latest report by Pyramid Research (www.pyr.com), the telecom research arm of the Light Reading Communications Network (www.lightreading.com). In Mobile Video Services: A Five-Year Global Market Forecast, Pyramid Research analyzes the adoption and revenue opportunity for mobile video services, which include paid video clips, music videos, TV episodes, TV programming, and movies. El Salvador's Fixed and Mobile Data Markets will Double by 2014, Pyramid Research FindsMay 28th, 2009 CAMBRIDGE, Massachusetts - El Salvador's fixed and mobile data markets will double in size by 2014 as mobile data services, fixed broadband, and pay-TV drive growth, according to a new report from Pyramid Research (www.pyr.com), the telecom research arm of the Light Reading Communications Network (www.lightreading.com). Communications Markets in El Salvador offers a precise, incisive profile of the country's converged telecommunications, media, and technology sectors based on proprietary data from our research in the Salvadorian market. LTE to Reach 100 Million Subscriptions Faster Than Any Previous Mobile Standard, Finds Pyramid ResearchMay 18th, 2009 CAMBRIDGE, Massachusetts - The number of Long Term Evolution (LTE) subscriptions worldwide will grow at a CAGR of 404 percent from 2010 to 2014, a pace faster than any previous mobile standard including 3G, according to a new report from Pyramid Research (www.pyr.com), the telecom research arm of the Light Reading Communications Network (www.lightreading.com). LTE's Five-Year Global Forecast: Poised to Grow Faster than 3G identifies the main technical and business drivers, as well as the challenges for the LTE platform, and analyzes its market opportunity in comparison with earlier mobile technologies in their first few years of commercialization. Spectrum Auctions in Latin America Will Trigger Massive Broadband Subscription Growth, Pyramid Research FindsApril 13th, 2009 CAMBRIDGE, Massachusetts - 3G and WiMax spectrum auctions in Latin America will trigger massive broadband subscription growth, from 9 percent at year-end 2008 to 70 percent at year-end 2014, according to a new report from Pyramid Research (www.pyr.com), the telecom research arm of the Light Reading Communications Network (www.lightreading.com). Upcoming 3G/WiMax Auctions to Trigger a Broadband Access Revolution in Latin America analyzes the impact of the upcoming spectrum auctions on the competitive environment of markets in Latin America and the expansion of broadband services in Latin America, identifying some of the opportunities that will open for industry players and subscribers.
Related News LG Electronics reports quarterly loss of $147 million on FX and LG Display lossesApril 21st, 2009 LG Electronics reports quarterly loss of $147 mlnSEOUL, South Korea — LG Electronics Inc., a major manufacturer of mobile phones and flat screen televisions, stayed in the red for a second straight quarter, knocked by foreign exchange losses and a poor result from its flat panel affiliate LG Display. The net loss for the first three months of 2009 was 198 billion South Korean won ($146.7 million), the South Korean company said Tuesday. Hero Honda, TVS Motor and Honda Motorcycle post higher salesApril 1st, 2009 CHENNAI - Even as the Indian two-wheeler industry faces a dip in its sales, companies like Hero Honda, TVS motors and Honda Motorcycles have managed to post growth for the fiscal year 2009 (FY-09). The two-wheeler sales in the FY-09 have dipped by 333,321 units from 7.755 million units in the previous fiscal. Brightpoint head higher after Citi issues upgrade, says handset recovery should helpAugust 11th, 2009 Brightpoint shares climb after Citi upgradeNEW YORK — Shares of Brightpoint Inc. got a boost Tuesday after an upgrade from a Citi Investment Research analyst upgraded the cell phone distributor and said it should benefit from a cyclical recovery in the handset market. 28 jailed in Beijing investment scamMarch 23rd, 2009 BEIJING - Twenty-eight people were jailed Monday by a Beijing court that found them guilty of running an investment scam that defrauded over 22,000 investors. The accused, who all worked for the Yilin Wood Company, were alleged to have defrauded more than 22,000 investors of 1.68 billion yuan ($246 million) by promising high returns on sales of forestry plantations. NEC, Casio, Hitachi to bring their mobile phone handset businesses by 2010September 14th, 2009 NEC, Casio, Hitachi to merge handset businessesTOKYO — Japanese electronics makers NEC Corp., Casio Computer Co. and Hitachi said Monday they will combine their mobile phone handset-manufacturing operations by April next year in a bid to boost their competitiveness at home and abroad. Maruti sales leap 15.1 percent following surge in exportsMay 1st, 2009 NEW DELHI - India's largest passenger car manufacturer Maruti Suzuki's cumulative sales for April rose 15.1 percent to 71,748 units, up from 62,336 units sold the same month last year, the company said Friday. While its domestic sales increased 9 percent to 64,857 units, its exports during the month surged 146.4 percent to 6,891 units as against 2,797 units sold in April 2008. Chavez threatens to veto final declaration of OAS summitApril 17th, 2009 CARACAS/PORT OF SPAIN - Venezuelan President Hugo Chavez warned Thursday that Venezuela and 'other countries' will veto the final declaration of the Summit of the Americas that is set to take place from Friday in Trinidad and Tobago. 'Venezuela vetoes the declaration of the Americas,' he said in the eastern Venezuelan town of Cumana. Hyundai India's domestic sales down 13.5 percentFebruary 1st, 2009 NEW DELHI - Auto major Hyundai Motor India Monday said its domestic sales in January were down 13.5 percent to 21,016 units from 24,301 units in the corresponding month last year. However, total sales including exports saw only a marginal dip of 1.3 percent to 37,216 units in the period under review from 37,700 units in the year-ago period. Telecom Italia 1H net profit drops 17 percent due to shrinking customer base, handset salesAugust 6th, 2009 Telecom Italia 1H down 17 percentMILAN — Telecom Italia SpA says first-half net profit dropped 17 percent from a year earlier because of a shrinking customer base, lower handset sales and regulations limiting termination fees on mobile phones. Italy's largest telecommunication operator said Thursday that net profit in the period that ended June 30 was euro964 million ($1.38 billion), compared with a restated euro1.1 billion a year earlier. Bajaj two-wheeler sales down 5 percentJuly 2nd, 2009 NEW DELHI - India's second largest two-wheeler maker Bajaj Auto Thursday said its sales dipped 5 percent last month to 168,471 units, comparing to 177,112 units sold in June 2008. However, the company's three-wheeler sales rose 26 percent to 24,731 units last month from 19,629 units in the like period last year.
|
|
