Kellysearch Business Leads Advertising

September 21st, 2009 LONDON - - Bespoke Market Leading Technology Enables Clash to Eradicate Fraudulent Leads - Resulting in Higher ROI From Data Investment - Distributed by PR Newswire on Behalf of ad:tech Clash-Media, the customer lead generation specialist, has launched an advanced Data Quality Module, which will significantly decrease the number of fraudulent and bogus consumer leads collected via an Online Lead Generation campaign. In 2008, international click fraud was seen as a major threat to Internet marketing and advertising companies.

September 21st, 2009 LONDON - - Proactive Online Lead Generation Will Enable 3 to Distribute Thousands of Free Sim Cards to New 'Hot' Consumer Leads - Clash-Media's Unique Offering is Specifically for Telecoms and Mobile Phone Operators - Follows Successful Pilot Campaigns for Orange and T-Mobile Clash-Media, the customer lead generation specialist, has been awarded a major new contract from 3, the mobile network operator. Clash-Media will develop a bespoke digital marketing campaign for 3 that will generate thousands of unique, fresh and hot consumer leads - ahead of 3's strict 2009 sales targets to increase its share of the UK 'Pay As You Go' market.

September 15th, 2009 LONDON - Seven in ten consumers globally agree that advertising contributes to economic growth, while eight in ten agree that advertising helps create jobs, according to a survey of 25,420 consumers in 50 countries conducted by The Nielsen Company for the World Federation of Advertisers (WFA) in April 2009. Additionally, 68 percent feel that, as a critical driver of competition between companies, advertising leads to better products and lower prices.

September 10th, 2009 LONDON - - Measuring the Cost for What it's Worth DSNR Media Group (DMG) is showcasing its integrated results-based online advertising solutions at Stand 224 at ad:tech London. Delivering measurable benefits to both advertisers and publishers, DMG's is now generating over 14 billion impressions monthly and reaching 130 million unique users.

September 3rd, 2009 LONDON - Seven in ten consumers globally agree that advertising contributes to economic growth, while eight in ten agree that advertising helps create jobs, according to a survey of 25,420 consumers in 50 countries conducted by The Nielsen Company for the World Federation of Advertisers (WFA) in April 2009. Additionally, 68 percent feel that, as a critical driver of competition between companies, advertising leads to better products and lower prices.

July 28th, 2009 LONDON - The world's first mile long billboard becomes reality. This quirky and unusual idea of the 'Mile Long Advertising' (www.milelongadvertising.com) website is the first advertising billboard that stretches a whole continuous virtual mile.

July 1st, 2009 LONDON - UK firms have been advised to dump their advertising and take their brands online to slash costs, reduce job losses and improve competitiveness. "The UK advertising industry sucks GBP18 billion annually from firms to make ads that are increasingly being ignored and deliver no value," said Tim Hunt, who has advised firms on marketing for more than 25 years.

June 24th, 2009 LONDON - - Mobile Advertising is Demonstrating Strong Growth Which is Outstripping the Rest of the Economy. Big Brands are Beginning to see Mobile as an Increasingly Effective way to Reach Consumers.

May 20th, 2009 EAST GRINSTEAD, England - Kellysearch.co.uk launches an Industry Specific News page for Customers, Businesses, Journalists and Researchers: www.kellysearch.co.uk/news Kellysearch, www.kellysearch.co.uk, one of the world's leading B2B search engines and part of Reed Business Information's industrial portfolio, has just launched an industry news portal. Writing and publishing it's own proprietary news and pulling in the latest company news, product press releases and industry articles from its vast Reed portfolio of trade journals, this dedicated news hub provides a valuable resource to its millions' of users in one easily searchable location.

April 1st, 2009 BERKELEY, California - The Advertising Research Foundation (ARF) has named Dr. A. K. Pradeep the Grand Winner of its "Great Mind" Innovation award for 2009.

August 5th, 2009 WideOrbit buys Google radio businessSAN FRANCISCO — Google Inc. has found a buyer for its abandoned radio advertising business.

September 30th, 2009 LONDON - For the first time the advertising market has experienced a significant shift this year, as companies are spending more money on the Internet than on television for advertising. Spending on Internet advertising grew 4.6 per cent in the first half of 2009 to hit 1.7 billion pounds, according to digital marketing trade body Internet Advertising Bureau (IAB).

April 23rd, 2009 PINJORE - Indian advertising world is touching new heights after the concept of aerial advertising made an entry into the country. After the approval the Director General of Civil Aviation (DGCA), to use air space for promotional activities with the help of an aircraft, the concept is gaining ground in the country.

May 8th, 2009 CBS posts 1Q loss on advertising weaknessLOS ANGELES — CBS Corp., the media company controlled by billionaire Sumner Redstone, said Thursday it lost $55 million in the first quarter as advertising revenues fell sharply. The results missed Wall Street expectations, but the company gave an upbeat outlook for the rest of the year.

September 21st, 2009 AOL icon, Budweiser horses join NYC walk of fameNEW YORK — American consumers have voted to add AOL's running man icon and the Budweiser Clydesdales to The Madison Avenue Advertising Walk of Fame in Manhattan. The Virginia Bureau of Tourism slogan "Virginia is for Lovers" and the State Farm's "Like a good neighbor, State Farm is there" also were inducted Monday, the first day of Advertising Week.

August 4th, 2009 Goldman analyst downgrades Lamar AdvertisingNEW YORK — Shares of Lamar Advertising Co. edged only slightly lower Tuesday after a Goldman Sachs analyst downgraded the billboard operator, saying the company's shares are trading at a higher value than what they are worth.

August 11th, 2009 BEIJING - China will ban tobacco advertisements and promotion activities starting from January, 2011. Beijing News and the China Daily quoted Xu Guihua, vice chairmen of the Chinese Association on Tobacco Control, as saying that the cost of advertisements and promotions will also no longer be able to be deducted from business income taxes of tobacco companies, the Ministry of Finance and the State Administration of Taxation announced Monday.

July 13th, 2009 Forecaster says worst is over for US advertisingAn advertising forecaster says the worst is over for the U.S. ad slump but revenue growth won't resume until 2011.

August 27th, 2009 Newspaper slump deepens as 2Q ad sales fall 29 pctWASHINGTON — Newspaper advertising sales shrank by another $2.8 billion in the second quarter, a 29 percent decline from the same time last year. The numbers released Thursday by the Newspaper Association of America show the industry's financial woes deepened in the April-June period.

May 2nd, 2009 KOHIMA - Business establishments in Kohima recently remained closed in protest against the killing of a businessman here. Pradip Prasad, owner of Variety Shop at Super Market in Kohima was recently abducted for ransom.