LONDON -
- Regus responds to huge demand for flexible workspace solutions from burgeoning B2C2B market
Regus, the leading global provider of innovative workspace solutions, today announces the launch of Regus-to-go, a range of ‘office-in-a-box’ solutions for home and mobile workers. Following a highly successful trial period, Regus-to-go will be stocked in selected WHSmith stores(1) across the country and online as well as with Office Depot. Regus plans to add further outlets later in the year.
Roger Binks, VP Group Marketing at Regus says: “The demand for flexible working solutions is booming; we’ve seen a three-fold increase in sales of our mobile product solutions since the start of 2009. We believe there is further significant yet latent demand amongst many home and mobile workers who still believe that high-end professional working space is cost-prohibitive. This is the B2C2B market, consumers that want business products and services. With the launch of Regus-to-go, it is within the reach of everyone with a great business idea and a passion to succeed.”
Toby Keir, Senior Trading Controller, WHSmith says: “We’re looking forward to introducing this innovative new idea into our High Street stores and online. Regus has spotted an opportunity to tap into the burgeoning B2C2B start-up and home working community through a channel with which they will already be familiar.”
The range will include 15 products with varying levels of access to Regus services and facilities. The products are designed to cater to all business needs regardless of location or budget.
Products include: Business Traveller, which gives users access to Regus Business Lounges across the world; My Office, a fully furnished ‘work-ready’ office; Virtual Office, a premium business address and telephone number with post forwarding; and Business Start-up Kit, a bundle of Regus products including meeting room and Business Lounge access, virtual and actual office facilities and 1,000 pounds sterling worth of business software.
Binks adds: “While the range will be very attractive to the start-up and home working markets, we’re also catering for larger enterprises with mobile workforces in need of a comfortable and quiet place to work productively or an occasional meeting room. Regardless of business need we have a product to suit.”
Regus-to-go will retail from 9.99 pounds sterling for a week’s business lounge access to 49.99 pounds sterling for the full business start up kit.
About The Regus Group
The Regus Group (LSE: RGU) is the world’s leading global provider of innovative workspace solutions, with products and services ranging from fully equipped offices to professional meeting rooms, business lounges and the largest network of videoconferencing studios. Regus delivers a new way to work, whether it’s from home, on the road or from an office. Clients such as Google, GlaxoSmithKline, and Nokia join thousands of growing small and medium businesses that benefit from outsourcing their office and workplace needs to Regus, allowing them to focus on their core business.
Over 400,000 clients a day benefit from Regus facilities spread across a global footprint of 1,000 locations in 450 cities and 75 countries, which allow individuals and companies to work wherever, however and whenever they want to. For more information please visit: www.regus.co.uk
(1) In the 30 busiest High Street stores out of a total of 562
Source: Regus
Nicola Waller of Lexis PR, 0207-908-6550, nwaller at lexispr.com, for The Regus Group
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