Bing Join Hands with Wolfram Alpha to take on Google

bingAccording to our anticipation Wolfram Alpha was Google’s Replacement for Factual Questions?. We had also suggested a Firefox add-on that would allow you to use Wolfram Alpha simultaneously with Google as mainstay.  Microsoft's much hyped Google-challenger Bing now integrates Wolfram Alpha into its search. Wolfram's search is one of the many inclusions in Bing's features and updates.  Wolfram Alpha is considered as a computational engine that has been designed to provide users with a definitive answer to a search query. Microsoft would use Wolfram Alpha's algorithms to improve its searches on mathematics, nutrition and fitness.

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Micorsoft’s Online Game Could Boost Bing

microsoft-bingResearchers with Microsoft Research have demonstrated in a paper that, Microsoft's remodeled search engine, Bing could be improved at some point through the use of an online game called Page Hunt. The online game generates data from users that could be used to refine queries and search results. Building on the online game, Microsoft can provide better search results and a more competent search engine for its rivals in the search market Google and Yahoo.

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Bing Shoots Microsoft’s Paid Clicks To 13%

bing2As it was predicted Bing woos advertisers better than Google - it's turning into reality. All odds are in favor of Microsoft, as the number of clicks on ads served by Bing search engine hiked a 13% in the last two weeks. This trend could be speculated as successful fallout of Microsoft's revamped search engine and its ad campaign. The results seems to encourage the marketers to spend more with the software ace in future. Full article (114 words) »

Microsoft To Revamp MSN To Strengthen Bing ties

msn_bingMicrosoft isn't too busy with Bing to put its decade-old portal site MSN out of focus. The software giant is working on a revamp for MSN. Microsoft would be looking to attract more users to the search engine. The company has been trying out a range of search box design to ind out which one attracts most queries. At present, the MSN portal accounts for half of Microsoft's search engine crowd. In fact, the trend shows that there are comparatively less people who enter queries directly into Microsoft's Live.com address that is now Bing.com.

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Google All Set To Launch Flipper

Sgoogle1earch engine giant Google is all set to launch a new Google Labs project it calls Flipper. Keep your wild guess on racks, its not another search robot of course. It's anticipated to be a more visual way to read Google News, or to flip through it. What's exciting is that you can not only browse by sections, but also by sources and keyword. Above all you can also browse by elements such as most popular and recommended.

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Is Bing Gobbling Up Google Share or Yahoo’s?

bing-google-yahooMicrosoft's rebranded search engine Bing is growing at a steady pace, according to the researches. Internet research firm comSource shows that the Bing has gained 12.1 percent of search results over the week from 8-12 June. During the period, Bing scooped a 16.7 per cent daily search penetration level. That shows the pay offs to Microsoft's massive ad campaign. Still there's an underlying question that everyone's interested - whether Bing is eating out Google's share in search market.

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Hunch: Search Engine Or Personal Decision Engine

hunchI often come across some glassy-eyed questions asking whether Hunch (the hyper hyped web service) a search engine? Well, even I'm confused with it, because, I never really was bothered to demark a Google from an WolframAlpha to a Hunch, coz as long as it served my purpose, I never cared. So here the real question for me was, is it utalitarian enough? For a more comprehensive understanding you could read it as an amalgamation of different concepts, which this lesser mortal is going to unveil. Whoof.

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Microsoft’s Paids Release Click Up by 8% Within a Week of Bing’

bing1We had highlighted Bing's power to woo-the-advertisers in our previous article. Things are heading according to the augury. Within a week of its launch, the number of times people click on the ads listed next to Microsoft search results hiked by 8%. If the trend continues, advertisers would allocate additional budget to Microsoft over the coming months, as speculated by Efficient Frontier Inc, which places advertisers text ads on top search engines.

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Bing Woos the Advertisers Better Than Google

microsoft-bingFollowing the massive ad campaign, prompt measures on porn search and more, Bing has turned out to be a real craze. With the rage over Bing surging its become a real search engine that might put Google to trial in future. The performance-gap between Google and Bing seems to narrow down. Now its time to lure the advertisers . For the advertisers and businesses online Bing would be offering an important online constituent. An user research specialist delved into Bings online potential with a new system for eyeballs. Take a look at the facts and findings, comparing Google and Bing.

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Microsoft’s Big Bing: Story of a celeb

bingMicrosoft had announced a massive ad campaign for its search engine Bing - more than thrice of what Google spends on its publicity.  In line with its ad efforts to popularize Bing as bada bing, Bing Crosby or Stanley Bing, Microsoft would be buying prominent placement for bing.com in popular online video hub Hulu and the television shows. This is Microsoft's latest assault against the search engine ace Google, after tasting lemon on all its previous attempts. This time Microsoft's seems all set to blow the horn, let's see how.

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