Sears Holdings will adopt new strategy to leverage online market

sears-logoSears looks to Web sites, new strategy for growth

HOFFMAN ESTATES, Ill. — The chairman of Sears Holdings Corp. said Monday that the retailer is working to change how customers interact with it in stores and online. Speaking at an annual shareholder's meeting at Sears' suburban Chicago headquarters, financier Edward Lampert said the company was upgrading its Web sites, selection and interactivity to help the company emerge stronger than ever from the recession, particularly as competitors slash prices in an effort to sell merchandise.

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Sears Holdings looks to Web, social networking, to expand sales

Sears looks to Web for future growth

HOFFMAN ESTATES, Ill. — The chairman of Sears Holdings Corp. said Monday that the retailer is working to change how customers interact with it in stores and online.

Full article (614 words) »

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