Imagine Company X provides a service.試想X公司提供了服務。 X is nice enough to offer it for free to education and non-profit sites. X是很好，足以提供它的免費教育和非營利性的網站。 However in exchange for the generosity ACME demands that education & non-profit sites place a link on all of their pages to two of X’s main products.然而，在交換的慷慨尖端要求教育與非營利性網站鏈接的地方，對他們的所有頁面的兩個X的主要產品。 Would you consider that a你會認為這是 link scheme鏈接計劃 which is in violation of Google’s Webmaster guidelines?這是在違反Google的網站管理員指南？ Think carefully before you answer for you may be surprised.仔細想一想之前，你的答案您可能會感到驚訝。

The那個 company in question (Automattic, creator of WordPress)公司在問題（ automattic ，創作者的WordPress ） specifically states:具體來說：

Free option自由選擇

We can provide an API key completely free of charge for selected non-profits in exchange for some promotion, specifically links to WordPress.com and Akismet.com on each of the protected blogs.我們可以提供一個API的關鍵，完全是免費的，為選定的非利潤，以換取一些推廣，特別是鏈接到wordpress.com和akismet.com對各個保護博客。 What’s required ?有什麼要求 ？

* A link to akismet.com on every page. *鏈接到akismet.com在每個網頁上。
* A link to wordpress.com on every page. *鏈接到wordpress.com在每個網頁上。
* Contact us with your key and website after you’ve added the links, so we can check the links and mark your key so it doesn’t trigger our anti-abuse systems. *聯繫我們與您的關鍵和網站後，您添加的鏈接，所以我們可以檢查鏈接和馬克您的關鍵，所以不會觸發我們的反濫用系統。

Here is the code for the links:這裡是代碼的鏈接：

Protected by Akismet保護akismet
Blog with WordPress博客與在WordPress

Do you see a nofollow anywhere, cause I don’t.你看到一個nofollow在任何地方，原因我不會這樣做。 Also the link is not optional (as in out of love or gratitude), it is compulsory.此外，聯匯制度是不是可選的（如在出愛情或感謝） ，它是強制性的。
However Google Webmaster guidelines不過在Google網站管理員指南 state狀態 that:即：

Not all paid links violate our guidelines.並非所有的付費鏈接，違反了我們的指引。 Buying and selling links is a normal part of the economy of the web when done for advertising purposes, and not for manipulation of search results.購買和銷售鏈接的是一種正常的一部分，經濟的網絡時，做了作廣告用途，而不是操縱搜索結果。 Links purchased for advertising should be designated as such.聯繫購買廣告應被指定為此類。 This can be done in several ways, such as:這是可以做到在幾個方面，如：

* Adding a rel=”nofollow” attribute to the tag *加入的rel = “ nofollow ”屬性來標記
* Redirecting the links to an intermediate page that is blocked from search engines with a robots.txt file *重定向鏈接到一個中間的網頁是阻止來自搜索引擎的同一個robots.txt文件

Is this a link scheme?這是一個鏈接計劃？ I am somewhat confused as it is being openly done by Automattic, a well-known company behind popular WordPress software.我有點困惑，因為這是公然做automattic ，某知名公司的背後流行的WordPress軟件。 Are the rules different for WordPress than for the rest of us?是規則不同的WordPress比我們其餘的呢？
What do you think?您怎麼看？ Matt?馬特？