NEW DELHI - He is the son of the legendary Mehmood, grew up in Bollywood, sung several chartbusters like “Ek pal ka jeena” and even acted in movies like “Kaante” and “Sur”, but Lucky Ali says the world of Hindi cinema means nothing to him.

“There is nothing to talk about Bollywood. It means nothing important to me and I don’t even consider it an industry. I feel anyone can go there and work,” Lucky Ali told IANS in an interview.

“At this moment, I am not looking at that (Bollywood) at all. Maybe when I want to direct a film, then I will think about it,” added the singer-actor who has returned to the non-film segment with his new album “Xsuie”.

He has not indulged in physical distribution of the music as he released it online. When asked for the reason, Ali said times are changing rapidly and one should not lag behind.

“Things are changing and trends are altering. People are more digitally literate now. As it is when you put out your music digitally, the quality of sound is high. But when you put it on a CD, the sound starts deteriorating. I didn’t want that to happen.

“It is time for us to realise that the world is on a different platform altogether and we need to change too,” he said.

“Another reason was that, releasing songs online reduces the carbon footprint. Getting so many CDs out is not good for the environment. Since I attach myself with the initiative (to save the planet), I take care of it,” he added.

The songs of his new album are available on sites like www.nimbit.com/luckyali and www.bluefrogsounds.com.

Lucky Ali is known for his simple ballad-style singing and melodious voice. He made his pop debut with the album “Sunoh” that made him a singing star. Later he came out with reasonably successful albums “Sifar”, “Aks” and “Kabhi Aisa Lagta Hai”.

Explaining his absence from the pop scene for five years, he said: “I like working on my own pace, that’s why my album’s name is also ‘Xsuie’ that means at your own pace.”

“In the last five years, I felt that it was not the right time for me to express myself. I was looking for my anchor. I was doing various things - I was involved in farming at my own farm, meeting farmers, horse breeding. Travelling was high on agenda and at the same time I was making music too.”